In the month on April 2014 I had the pleasure of attending a Galderma Conference titled “ From Science to Business” which took place over two days in Nusa Dua Bali. There were 246 Registered Nurses and Doctors in attendance from around the world including, China, Korea, Hong Kong, Japan, Taiwan, Philippines India, Australia, United Kingdom and Switzerland.
· Facial Anatomy and Physiology
· Complication Management
· Introduction of a ‘Harmony Programme’ which is centered on having a holistic approach towards aesthetics
· Introduction of new fillers called ‘Emervel’ available from 2015
Key learning from the presentations were:
Understanding facial anatomy as well the anatomy of Galderma Products which includes Dysport and Restylane fillers.
My biggest learning from the conference was the revolutionary new ‘Harmony Programme’. The ‘Harmony Programme’ is focused around a consultation method designed to involve the client much more. The client is encouraged to participate in the process of choosing their treatment plans as well as how to try and make treatments more affordable. The personalized treatment plan uses the latest techniques and scientifically proven products to restore and enhance facial balance. It is designed according to the client’s unique wants and needs, also taking into account skin condition and facial features.
Part of the key outcomes from the Harmony Programme is not only to listen to clients but to also better understand that it’s for people who don’t want to look different, they just want to look how they feel. It’s about natural looking tweaks and adjustments that restore facial balance and enhance the appearance rather than altering it.
I truly believe this is the way forward when it comes to optimizing the patient/nurse/doctor relationship while also helping patients to keep costs to a minimum and achieving the best results possible. This in turn may encourage better retention of clients and subsequently a bigger client portfolio.